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EFFEN Vodka Introduces their Limited Edition Bottle
EFFEN Vodka and its partner, 50 cent, have just recently introduced their new limited edition bottle of the premium liquor. As it arrived right in time for Super Bowl 50, the elegant bottle is in a football sleeve textured case. It is stamped with Fifty’s signature and logo as well.
During the press release, 50 Cent said, “EFFEN is the perfect example of LIQUID LUXURY, and it’s taking over. This limited edition football bottle will raise the game for your football party.”
Last year, EFFEN Vodka partnered with 50 Cent, whose business and marketing strategies, influential networks, passion, and high energy levels helped out the brand. Their partnership had already succeeded in introducing EFFEN to legal age fans. The brand was marketed through sponsorships, social media and retail programming, as well as in 50 Cent’s performances, music videos, and network.
According to the Senior Brand Director of Vodka at Beam Suntory, Jason Dolenga, the partnership is just a preview of what’s in store for the people. “50 Cent is one of the hardest-working businessmen out there and has played an integral role in the triple-digit growth of EFFEN Vodka this past year. We’re excited to launch this limited edition football bottle to give our fans a taste of the exciting things to come from EFFEN and 50 Cent in the future.”
The limited edition bottle of EFFEN Vodka is available at selected retailers nationwide this month with an SRP of $35.99 per 750 ml bottle. It is made up of 100% premium wheat through a continuous process of distillation. True to its name, EFFEN Vodka gives out a crisp and smooth feel, creating a clean taste on the mouth. Its stylish rubber sleeve just shows how committed EFFEN is in providing premium vodkas with their modern design.
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